"Remember: The race goes not to the strong, nor swift, nor more intelligent but to the less stupid"

Stupidity is International!

Japanese version of In Search of Stupidity Italian version of In Search of Stupidity: Over 20 Years of High-Tech Marketing Disasters

In Search of Stupidity has just been released in Chinese (Mandarin and Taiwanese), Japanese (no, we have NO idea why the Japanese publisher picked THIS cover; they sure didn’t ask us!) Italian, Polish, Korean and Spanish! ISOS is the perfect gift for the high-tech Otomo-dachi or Paisan in your life! Available on Amazon or your local bookstore.

The Japanese version is published by Impress with an ISBN number of ISBN-4-8443-1941-8.

The Italian edition is published by Mondadori Informatica with an ISBN number of ISBN-88-04-53195-9.

For more information on the other international editions, please contact Apress at www.apress.com


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Marketing Handbook

Also by Merrill R. (Rick) Chapman
The Product Marketing Handbook for Software,
4th Edition

Now Available as a
Free Download

In Search of Stupidity:
The Interview!

Click Here to view streaming media, or Right Click and "Save Target As" to save to your computer. File size is approximately 51 MB, viewing time is 46 minutes, WMV file format. Watch author Merrill R. (Rick) Chapman discuss past and current marketing disasters, programs and collaterals on Business Beat Live. Our thanks to Ted Finch of www.chanimal.com for his production help! Click here for more formats.

Now Available as a
Free Download

In Search of Stupidity: The Video!

Click Here to download
or view (file size approximately 7.3MB).

 

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