"Remember: The race goes not to the strong, nor swift, nor more intelligent but to the less stupid"

More Interviews!

Listen to Rick Chapman discuss "Stupidity" on Lets Talk Computers!

Watch Softletter publisher Rick Chapman discuss the Windows Vista disaster in October of 2009 here (Registration with the Softletter site required; registration is free.)

Also by Merrill R. (Rick) Chapman
The Product Marketing Handbook for Software,
4th Edition

Now Available as a
Free Download

In Search of Stupidity:
The Interview!

Click Here to view streaming media, or Right Click and "Save Target As" to save to your computer. File size is approximately 51 MB, viewing time is 46 minutes, WMV file format. Watch author Merrill R. (Rick) Chapman discuss past and current marketing disasters, programs and collaterals on Business Beat Live. Our thanks to Ted Finch of www.chanimal.com for his production help! Click here for more formats.